Hello, I’m Eric Feitel a
designer from Denver.

Design studio and startup advisor helping founders avoid the costly pitfalls of branding, product design, and establishing design as a service within an organization.

Specializing in product design, product strategy, and branding

I cut my teeth in the ad industry where, as Creative Director, I oversaw award-winning digital campaigns for American Airlines, The North Face, AAdvantage, Nationwide Insurance, Bausch + Lomb, Clairol, Ibotta, Texas Tourism, ESPN, Hasbro, Audi, VW, Arby's, Motel 6, Sport Chalet, Oakley, Verizon, Anheuser-Bush, and others.

In 2012, I took my expertise in branding, design, and UX & UI over to the start-up world. As Director of Product Design (and employee no.6), I helped Ibotta grow from 0 to over 40 million downloads. 

I Design. I solve real communication challenges by connecting with the end user on a practical level. In my career, I've won awards, increased sales, built brands, rehabbed brands, launched start-ups, grown departments, coached designers... all with & by design

In addition to my day job, I've also successfully launched start-ups of my own, including JavaBean and Most Pleasant.


Let’s make something together

A new project is an opportunity to create something unique that communicates and resonates. I'm always interested in new ideas and challenges.

Let's have a chat, grab a coffee and talk about your needs.



Awards & Honors

One Show: Interactive Merit / FWA's Site of the Day / Addy: Three Gold, Six Bronze / .net Magazine: Gallery Showcase / Adweek's Best Spot / Creativity's Adcritic Pick / SXSW Web Awards: Finalist / Communication Arts' Webpick of the Day / MIXX: Silver / Flashforward: Finalist (remember when Flash was a thing?) / Webby: Official Honoree / Effie / OMMA: Finalist



Eric Feitel © 2017
Denver, Colorado


+1 720 722 0498